Discussions

Hi everyone,

I’m currently working on a project where we need to build a fairly complex multi-channel customer journey in Optimove, involving email, push notifications, and in-app messaging. The challenge I’m running into is making sure all the conditions, triggers, and dependencies stay aligned without creating conflicts or unexpected overlaps.

For those of you who’ve built advanced journeys before:
How do you structure or organize your workflows to keep everything clean, predictable, and easy to maintain?

Do you rely on Naming Conventions? External documentation? Separate pipelines by segment? Or is there a best practice within Optimove itself that helps simplify the logic?

I’d really appreciate any tips, examples, or lessons learned from your own implementations. Thanks!

golf hit