Remove Customer PII

Causes Optimove to delete all personally identifiable information associated with specified customer IDs.


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  • A maximum of 50,000 customer IDs may be included in one call.
  • The response would be an empty array unless there were a failure in erasing the PII of one or more specified customer IDs, in which case the failed ones will be returned in this array. The most common reason for failure is that the customer ID was not found in Optimove’s database.
  • The response will only return failed customer IDs that Optimove has never received previously. Customer IDs that were previously deleted from Optimove and sent again for removal will not be returned.

Sample Request


Sample Response

Click Try It! to start a request and see the response here!