Remove from Wishlist

This document describes the Out-Of-The-Box (OOTB) Remove From Wishlist event schema for use in your integrations. This event should be sent when a user removes a product from their wishlist, favorites list, or save-for-later area.

Event Key

Event KeyEvent NameType
ootb_remove_from_wishlistRemoved from WishlistSimple event

Event Structure

The mandatory properties (tenant, timestamp, event, and customer) are required for all events and documented in detail on the Mandatory Properties page.

Below is the JSON structure for the context-specific properties of the Remove From Wishlist event.

{
  "context": {
    "ootb_session_id": "248rhdbuw2her1",
    "ootb_wishlist_id": "248rhdbuw2he41",
    "ootb_product_id": "Sneakers93824",
    "ootb_variant_id": "Sneakers93824-White9",
    "ootb_sku_id": "Sneakers93824-White9-S9",
    "ootb_item_name": "White High-Top Sneakers - Size 9",
    "ootb_brand": "ExampleBrand",
    "ootb_category": "C-Footwear",
    "ootb_department": "D-Shoes",
    "ootb_url": "https://www.example.com/sneakers/white9",
    "ootb_page_title": "White High-Top Sneakers",
    "ootb_page_category": "Footwear > Sneakers",
    "ootb_price": 89.99
  }
}

Parameters

Optional fields are marked with *

Parameter KeyParameter NameTypeDescription
ootb_session_id*Session IDStringUser’s browser session.
ootb_wishlist_idWishlist IDStringUser’s wishlist identifier.
ootb_product_idProduct IDStringProduct identifier.
ootb_variant_id*Variant IDStringVariant identifier.
ootb_sku_id*SKU IDStringSKU identifier.
ootb_item_name*Item NameStringName of the item.
ootb_brandBrandStringBrand of the product.
ootb_categoryCategoryStringLowest-level category.
ootb_departmentDepartmentStringTop-level category or department.
ootb_url*Page URLStringProduct or variant page URL.
ootb_page_title*Page TitleStringProduct page title.
ootb_page_category*Page CategoryStringPage category.
ootb_price*PriceNumberPrice of the item at the time it was on the wishlist.

Explanation

  • event: Set to ootb_remove_from_wishlist to indicate a user has removed an item from their wishlist/favorites/save-for-later.
  • context:
    • ootb_session_id: Links the action to the user’s current session, if available.
    • ootb_wishlist_id: Identifier for the specific wishlist from which the item was removed.
    • ootb_product_id, ootb_variant_id, ootb_sku_id, ootb_item_name, ootb_brand: Identify the exact product, variant, SKU, item name, and brand of the item removed.
    • ootb_category, ootb_department: Provide taxonomy for the removed item.
    • ootb_url, ootb_page_title, ootb_page_category: Context of the page where the removal action might have occurred or product page details.
    • ootb_price: The price of the item as it was on the wishlist, if relevant to track.