Flow 2 - Shared Responsibility Between Optimove and Tenant

1. Event Trigger:

A webhook (linked to the tenant’s API) is defined as an event listener via Optimove’s External API.

2. Webhook Operations (via the Tenant’s API):
   1. Requests the list of targeted customers for the campaign from Optimove’s External API Customers/GetProcessedCampaignCustomers.
   2. Performs necessary operations as needed (e.g., filtering customers due to regulations).
   3. Sends batches of customer data (up to 10K per batch) to the optimove-optipromo-publisher API.

When a campaign runs in Optimove with conditional execution, it triggers a call to the webhook URL.

3. optimove-Promotions-publisher API Operations:
   1. Validates customers and retrieves their rewards by calling the Promotions Validate API.
   2. Uploads the resulting data to the data connection.
      Updates Optimove’s External API with each customer’s promotion status.

• Uploads the resulting data to the designated data connection.
• Updates Optimove’s External API with each customer’s promotion status Integrations/UpdateCustomerPromotionStatus.

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