Optimove Basic Web SDK Setup Using Google Tag Manager (GTM)

This guide describes the steps necessary to implement the basic Optimove Web SDK for your website, using Google Tag Manager (GTM). It covers the five steps necessary to have the basic SDK ready to track events from your website. These steps are:

1. Initializing the SDK
2. Tracking Page Visits
3. Associating a Visitor with a Recognized Customer - Recognizing a Returning Customer
4. Associating a Visitor with a Recognized Customer - Registering a New Customer

After completing the above steps, you will be ready to deploy the Optimove Web SDK to track user activity on your website.