Triggered Campaigns

Campaigns plan for triggered campaigns

Overview

This table holds metadata and details of triggered campaigns set in Optimove. Triggered campaigns are documented to the data only a day later. Data is updated daily on an update method, reflecting any edits to the campaign configuration.

Read more about terminology in the Data Share Glossary.

📣

Latest version available: BI.VW_TRIGGERED_CAMPAIGNS_V1_6. Use the tabs below to view the version you're integrating against.

V1.6 is a version-suffix bump of V1.5 — no schema change. Only the view suffix differs.

-- FOR V1.6
SELECT *
FROM [SHARED_DB].[BI].[VW_TRIGGERED_CAMPAIGNS_V1_6]
-- FOR V1.5
SELECT *
FROM [SHARED_DB].[BI].[VW_TRIGGERED_CAMPAIGNS_V1_5]
👍

What changed (V1_5): PROMOTION_NAME and PROMOTION_CODE were added to the column reference (after LAST_UPDATED_TIME).

🔑 Primary Key

  • Primary Key: CAMPAIGN_ID, CAMPAIGN_DETAILID
  • Watermark Column: LAST_UPDATED_TIME

Table Description

Column NameDescriptionTypeFormat
CAMPAIGN_IDID of triggered campaignNUMBER(38,0)
CAMPAIGN_DETAILIDID of the triggered campaign, parallel to PLAN_DETAIL_ID in scheduled campaignsNUMBER(38,0)
CAMPAIGN_ACTION_IDID of the action within a campaign or 1 for control groupNUMBER(38,0)
CAMPAIGN_ACTION_NAMEName of the campaign action or DN for control groupTEXT(16777216)
CAMPAIGN_TYPEType of the campaign (e.g., event-triggered, transactional, etc.)NUMBER(38,0)
CAMPAIGN_TYPE_NAMEName of the campaign typeTEXT(16777216)
ISOLATION_VOLUMEVolume of isolation for the campaignNUMBER(38,0)
TARGET_GROUP_IDUnique ID of the target group used in the campaignNUMBER(38,0)
TARGET_GROUP_NAMEName of the target groupTEXT(1700)
EVENT_IDUnique ID of the event that triggered the campaignTEXT(510)
START_DATEFirst day when the campaign became activeDATEyyyy-mm-dd
END_DATELast day when the campaign was active; may be NULL if the campaign runs indefinitelyDATEyyyy-mm-dd
IS_ACTIVEIndicates if the campaign is currently activeNUMBER(38,0)
PRIORITYPriority level of the target group or sub-campaignNUMBER(38,0)
IS_CONTROL_ENABLEDIndicates if a control group is enabled for the campaignNUMBER(38,0)
EXCLUSION_TYPEIndicates if certain groups or segments are excluded (target group or campaign level)NUMBER(38,0)
LAST_UPDATED_TIMETimestamp of the last update to the campaign recordTIMESTAMP_TZyyyy-mm-dd HH:MM:SS
PROMOTION_NAMEPromotion name (as received by Optimove). Added in V1_5TEXT(500)
PROMOTION_CODEPromotion code (as received by Optimove). Added in V1_5TEXT(500)

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